Author: Eve Gardiner

Eve Gardiner is the founder and content creator behind evegardiner.com

Spend More, Buy Less – over one year later

Last summer I found myself falling down the sustainability rabbit hole. I vowed to change my ways of consumption and be a more respectful consumer. I can 100% admit that I have failed. Here I will tell you exactly why. I know these are excuses (literally exactly what they are) but I know that there are other people in the same situation as me who came in with good intentions and have strayed.

1 – Sustainability can be expensive

The first thing that I thought I would do would be cut out fast fashion. I wouldn’t shop at Zara. I wouldn’t shop at H&M. I wouldn’t shop online in e-stores like Missguided and Pretty Little Thing. This lasted for about 6-8 weeks then I crumbled. Terrible, I know, but it’s really hard to not buy anything when you constantly want something new. The sustainability principle of buying less is very hard when you’re into fashion and want to keep up with the latest trends or even start your own. Quite often the only way to execute certain looks is by buying cheap pieces to get the aesthetic we desire. I want Gucci but I can’t afford it, so I buy the Zara alternative. Most of the time, the people who I have seen online preaching about sustainability and not shopping fast fashion are wealthy. Like go into Gucci and buy the fur slides for the hell of it wealthy. They aren’t living like regular college students are living.

2 – I suck at thrifting

On the other end of the spectrum, the people who talk about sustainability thrift exclusively. They buy used, secondhand clothes, shoes, accessories, regardless of the condition. They manage to find things that fit. I never do. In fact, I am perhaps the world’s worst thrifter. I rarely find anything that I find semi-passable. I’ve been to Goodwill, Buffalo Exchange, Housing Works, Beacon’s Closet (I do like that place), and 9 times out of 10 I leave empty-handed. Thrifting in New York is not what I expected it to be. I thought that it would be so easy and that I’d find cool things ever single weekend. What I have come to learn is that in order to get cool things you need to spend a lot of money. For example, I was at a store on Saint Marks a couple of weeks ago and I tried on the coolest hat you have ever seen. When I looked at the price tag it was $75. That’s insane for a secondhand, non-designer item. I have had similar experiences in other thrift stores where I have spotted cool items then been taken aback by the price. I’m not willing to spend more on an old, used, slightly roughed up item than I would on something new.

3 – I’m a college student

Living in New York is hard. Everything here is so damn expensive. When I began writing the Spend More, Buy Less posts I was working full-time. I had an income which meant I was able to buy more expensive clothes but now I can’t.

I do fully agree with a lot of the principles I spoke about in these posts and after going back and reading them again I want to start making a more conscious decision to keep an eye on my consumption again. In the meantime, here are some suggestions which I think could help towards reducing your individual footprint.

 – Donate or recycle old clothes

Whether it be by literally taking the clothes to be recycled for textiles or recycling by someone else wearing them, don’t put your clothes in the trash and send them to a landfill because that is simply a waste. Not all clothing is biodegradable so it can sit in the landfill and pollute for years to come. Either donate clothes to a charity (in the US I’ve donated to Goodwill but in the UK there’s more of a selection), sell it back to a store in exchange for cash or store credit (either Beacon’s Closet or Buffalo Exchange would work), or give it to a friend. You could also try selling on Depop. It looks like Instagram but it’s shoppable.

 – Build a capsule wardrobe

I know a capsule wardrobe sounds so dated but bear with me. Build up a collection of basics which you can mix and match on a daily basis and splurge on fun, trendy items every once in a while. If you have good jeans (black, grey, and maybe blue if you’re into that), various t-shirts in different cuts, silky cami tops, button downs, a couple of cute skirts, and a pair of black pants you can build lots of different outfits. Try making the look more exciting via your choice of outerwear or by adding accessories. I know that throughout the winter I dress boring as hell underneath my coat but because I always wear interesting outerwear or furry accessories I look pulled together.

I know that my current rate of consumption is unnecessary and I know that purchasing from fast fashion stores on the regular is not admirable so I would like to reign in my spending. However, I don’t like it when people are extremely judgmental of others for their consumption because you don’t know their personal circumstances. Also, lots of people remain ignorant of the issues at hand, often through no fault of their own. It’s definitely a personal journey and I think one that we have to make the decision to make on our own.

Weekly Words: 16th December 2017

Versace SS18 Campaign

Shot by Steven Meisel and starring many of the original supermodels from Gianni Versace’s iconic shows, Versace’s SS18 campaign is nostalgic and superb. The entire collection was a tribute to Gianni Versace, comprised of archivally-inspired pieces and prints. The campaign continues with the same theme and provides us with a much welcomed injection of glamour and fun in this dreary world.

“Salma Hayek: Harvey Weinstein is my monster too” – The New York Times

In the scandal that never seems to settle, Salma Hayek has come forward with her own story about Harvey Weinstein from the time of when she was developing and shooting the movie Frida, based on the life story of Frida Kahlo. Her story, penned as a personal essay, detailed the incidents which took place in great detail and shows a lot of emotion. She spoke of an incident during the filming, which quickly descended into a hellish experience, where he pressured her into doing a lesbian sex scene with co-star Ashley Judd, aka the actress who first came forward with her story. It seems that no woman in Hollywood was exempt from his behavior. The day after the story broke, Weinstein’s publicists came out with a statement to deny the claims. Really Weinstein, why even bother?

https://www.nytimes.com/interactive/2017/12/13/opinion/contributors/salma-hayek-harvey-weinstein.html

Celebrity Stylists vs Editorial Stylists

The concept of celebrity stylists is not new. Rachel Zoe pioneered the trend back in the mid-2000s, changing the role of the stylist from exclusively focusing on red carpet dressing to dictating almost every aspect of their client’s daily wardrobe. The influence wielded by these stylists is, on the other hand, new.

A recent Fashionista article questioned if celebrity stylists were now more influential than editorial stylists. The article focused on an event hosted by The Wall Group and the CFDA featuring names like Karla Welch, Elizabeth Stewart, and Ilaria Urbinati. The article didn’t come to a firm conclusion, but I have: Celebrity stylists are more influential than editorial stylists. I’m going to tell you why, and I think there are two main reasons.

Ever since the recession, the print magazine market has been on the decline. The monetary cost of magazines for the consumer are often perceived as not being worth their dollar, given the amount of free content that they have access to online. As a result of this, circulation and readership of magazines have gone down. The loss of money to the print magazine market has meant that, I think, magazines are increasingly reliant on their sponsors for funding. Magazines make money from selling ad space. A page in the front half of the magazine costs more than the end, a inside cover or back page are even more valuable. As a result of this, magazines have become increasingly reliant on their advertisers and pleasing them. This is the first reason.

Lots of brands now stipulate that if a magazine wants to feature their designs in an editorial, they must use the full runway look from head to toe. That means no other brands can be mixed in. This has led to magazine editorials looking increasingly like catalogues, paid advertorials. There is no way to make an entirely new creative concept for an editorial if you are not allowed the freedom to style clothing as you wish. It is for this reason that editorial styling has lost some of its influence, because the stylists are simply not allowed to.

Maeve Reilly, stylist to Hailey Baldwin

The second reason that celebrity stylists are more influential is that celebrities are now more influential. Fashion has become entertainment, models have become celebrities, and Instagram has led to the mash-up of all of the different industries where fame has become the most important thing. With fame comes exposure and with exposure comes influence. It’s all a cycle.

Celebrities used to have one opportunity to show off their style and look good: the red carpet. However, TMZ and paparazzi culture has meant that every aspect of a celebrity’s life is now front page news. The Daily Mail will literally write a whole article about somebody walking to their car. Every moment of a celebrity’s existence will now be photographed, and for that reason they want to look good all the time. Every time you see a Kardashian or Jenner walking into a restaurant, stepping out of their car, or going into a store, their outfit has been carefully chosen by their stylist who picks out pieces to be worn throughout their regular lives. Stylists don’t just pick out gowns, but now they pick out jeans and t-shirts too. It was Monica Rose who decided to slash the neck of Kendall Jenner’s vintage band t-shirts last year and started the awful choker t-shirt trend. More often than not, the stylist doesn’t get the credit in the media or with the public for their influence.
Until the Instagram bubble bursts, celebrities will be dressed to the nines on the regular. If they are not spotted by the paparazzi, they will post a photo online themselves. In this way, they control the use of their image again. Another positive of this, for people who have a following at least, is that they can monetize their platform. Often a stylist will work with a brand, on behalf of their client, to form a partnership in which the model or celebrity is compensated via money and free clothing to promote the brand online. In this sense, celebrity stylists have taken on an even greater role than editorial stylists ever did and for that reason, the financial compensation involved is often greater.

There are a million and one editorial stylists out there, but the list of truly successful celebrity stylists is a lot smaller. If they play their cards right, they can have clients who rely on them and their services every day of the week and they can be flown around the world with their clients. The job of a celebrity stylist is very different than an editorial stylist, but in today’s celebrity-driven culture, the celebrity stylist clearly wields a greater influence and comes out on top.

Weekly Words: 9th December 2017

This week has been a hectic, crazy week for me. I have barely stopped thus far with lots of travel and appointments filling up my days. I’m not in New York at the moment and it is really strange removing yourself from that bubble. It is very easy to get stuck in the mindset that New York is the center of the universe when you live there, because it really is its own self-contained world. Everything you could ever need is there. However, the world did not stop turning just because I left the city and once again it is another week filled with news and happenings. Here’s some of the most important fashion news, in my opinion:

Kim Kardashian copies Vetements

Instead of finding this online, I stumbled across this myself and I was actually very disappointed. When Kim and North wore the matching silver Vetements dresses to one of Kanye West’s Saint Pablo tour shows back in September 2016, the whole internet’s collective hearts melted. They looked so cute. It was twinning at its best. Fast forward to 2017 and Kim Kardashian and Kanye West launched their own kids clothing line, called The Kids Supply. The line appears to be pretty successful, operating on a drop system comparable to a sneaker release and providing kids with miniature versions of their parents’ clothes. They even sell baby Yeezys. For the Holiday 2017 collection, Kim & Kanye included a silver dress which is a direct knock-off of the Vetements style that was custom made for North last fall. It’s disappointing to see them try to profit off of one of their friend’s (or at least acquaintance’s) designs, especially when the design in question was a one-of-a-kind piece made for their daughter. I understand taking inspiration from something, but when it looks like a direct replica that is a little bit inappropriate. This isn’t the first time that Kim & Kanye have been called out for copying with this line, with their furry slides last season getting attention for being very similar to the Fenty Puma and Givenchy styles. I noticed this on Monday 4th when Kim posted the line sheets on her Twitter. Since then, countless places have called her out and Kim responded by saying the styles were paying homage and that they would be named after the respective designers with the proceeds donated to charity. Sigh. Ok. I’m glad they are doing something positive but you know for sure that if they weren’t called out for the copying they would’ve kept the profits. The second garment in question is a copy of a Comme des Garçons bomber jacket.

Bruce Weber Sued by Male Model for Sexual Misconduct” – Fashionista

Since the Harvey Weinstein scandal broke a couple of months ago, the entertainment industry’s sexual predators have been exposed at a rapid rate. The latest name to emerge is Bruce Weber, noted fashion photographer famous for his Calvin Klein and Abercrombie + Fitch ads. Weber’s name was first thrown around over a month ago after some of the stories posted by Cameron Russell under the #myjobshouldnotincludeabuse campaign alluded to him. Terry Richardson was the name most known but lots of people had heard rumblings about Weber too. Model Jason Boyce brought a lawsuit against the photographer in New York last week, alleging abuse and humiliation. Sadly, it seems that the news of the accusations weren’t anything new to a lot of people in the fashion industry and it makes you wonder how widespread this cover-up really is and who else is involved.

ScreenShop versus Bloggers

Last month there was a bit of controversy in the fashion blogging community. Kim Kardashian had began promoting an app which bloggers thought was going to cut into their affiliate link sales. Messing with people’s earning potential, especially bloggers who make astronomical sums from doing things that the rest of us do on a daily basis (getting dressed), is never a good move, and when people have a platform to make their voices heard, their criticisms will be noted.

The app in question, called ScreenShop, allows users to screenshot any image they see online, even Instagram posts, and receive customized recommendations for similar products or links to the same products that were featured in the image that they can immediately shop. It will stop the mass of comments on people’s posts asking where items are from (that are often ignored to generate further engagement) and make it so much easier to recreate your favorite celebrities/bloggers looks.

Fashion bloggers have taken particular offence to this app, and Kim Kardashian herself, saying that the app is just a way for Kim Kardashian to monetize someone else’s content. Bloggers make insane amount of money from affiliate links, and being able to provide their followers with links to products that prove advantageous to the content creator allows them to make money to continue doing what they do. The most common route taken by bloggers to monetize their Instagram (besides doing paid collaborations with a brand) is to use the LikeToKnowIt app.

LikeToKnowIt is part of Reward Style, one of the original affiliate link programs that allowed bloggers to start linking the products that they wore to stores that they could be purchased from whilst getting a cut of the sale price. Often bloggers only make money if people actually buy what they link, but some programs go one step further and allow bloggers to make money for clicks alone. Since RewardStyle started back in 2011, the platform has generated over $1 billion in sales. LikeToKnowIt is a further development of the Reward Style program. The app, used by bloggers and shoppers, means that when users like a photo from a content creator they will receive an email providing information on where to buy all of the products seen in the photograph. App users can choose the frequency of the notifications, with the majority opting to receive the product information as soon as they like the photo. Some influencers can make up to $20,000 per month from the app. That’s a lot of money given that they monetize various other platforms (blogs, YouTube channels) and still participate in paid promotions and endorsements with brands. It seems that the money train for bloggers is never going to stop.

Whipped cream 💘

A post shared by Chiara Ferragni (@chiaraferragni) on

For this reason, Kim Kardashian’s app is being perceived as a strong threat. Bloggers are worried that somebody else may be getting a cut of their profits. Their complaints can’t help but sound ridiculous to an audience who doesn’t live the lavish lifestyles that they see on bloggers’ social media though. It is a little bit difficult to sympathize with the influencers, but I can understand why they are upset.

It’s not all bad news for the bloggers though. The ScreenShop app doesn’t have the best reviews. Apparently the matches that it comes up with aren’t fully accurate or sometimes even in the same vein as the product shown on the influencer’s post. The examples shown by Kim Kardashian on her promotions of the app were obviously pre-tested to ensure that they demonstrated the app in the most positive light. The quick, seamless integration of the app and social media channels isn’t quite as it seems initially too. I haven’t personally tested it out yet so I can’t give a definitive review, but from what I’ve seen online it doesn’t look like the bloggers will be as threatened as they initially thought.

The whole hoopla around the monetization of content got me thinking about blogging in general. Nowadays bloggers, in the original sense of the word, don’t exist. Their blogs have been put on the backburner, with their Instagram feeds serving the main purpose. They’re now pseudo-celebrities. There are some influencers who developed a following just from their Instagram photos, not even a blog or a Youtube channel. Because of the perceived easiness, so many kids want to be influencers when they grow up. That is their dream job. That’s kind of scary. But, is it all bad? After all, a blogger is an entrepreneur. They create their own schedules, they often start businesses, and they often make six figures a year at a very young age. Not so bad, huh?

Further reading

Kim Kardashian West may have just changed the way you shop – BBC

A blogger’s social media idea sparks a retail revolution, and $1 billion in sales – CNBC

Kim Kardashian’s new app Screenshop might ruin your self-esteem – Mashable

Weekly Words: 2nd December 2017

“Lisa Marie Fernandez Claims Emily Ratajkowski Copied Two of Her Swimsuits” – Business of Fashion

Emily Ratajkowski, a model most commonly known for her social media following and appearance in Robin Thicke’s “Blurred Lines” video, decided to monetize her assets by creating a swimwear line. After teasing the launch for weeks online, a collection of 6 swimsuits was released on November 16th ranging in price from $75 (for either a bikini bottom or top) to $160. The collection was cute, retro-inspired, and totally made for Instagram. I can already imagine all of the influencers posing in the suits now. The launch was not without controversy. Lisa Marie Fernandez, a buzzy swimwear designer whose line is carried in stores like Barneys and Saks, alleged that Ratajkowski copied two of her copyrighted designs and sent her a cease and desist letter. Fernandez’s side of the story can be read in more detail in the above linked BoF article.

It seems that Fernandez isn’t the only designer whose work has been copied for the launch of the Inamorata line, as the “Swami’s” suit in leopard print is a recreation of a late 80s Norma Kamali piece. Ratajkowski has posted photos of her “inspiration” on Instagram, but doesn’t seem to realize the implications of admitting that you completely copied someone. I also think that swimwear is a super saturated market and it is very difficult to create original styles nowadays given that virtually everything has been done already. However, Fernandez’s styles were very popular and she definitely made the styles her own and gained brand recognition in the fashion industry for them.

I will be curious to see how this case pans out and if there are any more lawsuits against the company. Copyright laws for clothing are very poor in the US, but they are stronger in Europe where designers have more chance of winning a case. In this case, I feel like the lawsuit was brought against Ratajkowski to gain publicity and alert people of the copying that has occurred instead of actually seeking a financial settlement. Ratajkowski will need to be careful going forward because the last thing that a fledgling business needs is to go bankrupt from lawsuits.

“Established Beauty Companies Are Now Turning To Kim Kardashian For Business Advice” – Fashionista

Ultralight Beams 12.01, 12pm PST kkwbeauty.com

A post shared by KKWBEAUTY (@kkwbeauty) on

In the same way that Kylie Jenner smashed all odds and launched a company worth hundreds of millions of dollars in a little over a year, her sister Kim Kardashian launched one too. KKW Beauty was introduced in June 2017, beginning with just a contour kit comprising of double-ended cream contour sticks with brush and sponge applicators for blending. Since then, the product offering has expanded into more face and lip products, newly launched fragrances, and most recently a multi-purpose glitter-gloss. Instead of the traditional licensing deal that celebrities tend to stick to, branding products with their names but having no involvement with the actual manufacturing and development processes, both Kim Kardashian and Kylie Jenner are highly involved in every step of the product’s life cycle, from ideation to market. What’s most notable about the two brands is how quickly they grew, something that most traditional brands cannot manage. In the six months that KKW Beauty has existed, it has done tens of millions of dollars in sales. The perfume launch alone made $10 million in one day. Both of these businesses have chosen to forego the traditional approach to advertising and marketing, using just the two founders’ own social media presence to promote the products and push the line. The Fashionista article talks about how other brands are trying to work out how to replicate the Kardashian/Jenner success, but I think that it cannot be done. You see, they have a loyal audience ready to spend their money on the products: their market already exists. KKW Beauty already has 1 million followers on Instagram, whereas Kylie Cosmetics has almost 15 million. For comparison, Anastasia Beverly Hills, a hugely successful cosmetics line that is around twenty years old, has 15.1 million followers, and their social media presence is considered gigantic for a cosmetics company. When a new brand launches they have to build up their following and gain fans and attention all by themselves; when a celebrity launches a brand, the following is already there. That’s why I think trying to replicate their success is a waste of time, because they are playing a different sport than most brands. The Fashionista interview was actually interesting. Normally I don’t like reading about Kim Kardashian but in recent months I have began to admire her business acumen. She is so skilled at turning anything into gold. It’s fascinating to watch and I am so curious to see how the Kim and Kylie competition heats up. Whose line will be bigger in the end? Stay tuned to see.

Fashion Flashback: Louis Vuitton FW04

I’m headed back to Scotland for a little while this month so I thought it was fitting to feature a Scottish-inspired collection. Back in 2004, Marc Jacobs and his team took a trip to the Highlands to seek inspiration and look around the royal estate of Balmoral where the Queen spends her summers. The end result was a tartan-infused collection in the most luxe way possible.

Opened by Lily Cole, a model known for her lily-white skin (pun intended) and fiery red hair, the show had around 50 looks of real grown-up women’s clothes. This Louis Vuitton was definitely not intended for teenagers. It’s funny that fashion has made such a shift in the past decade because almost every brand seems to cater to a set of young people (aged 18-30) who often don’t have the spending power to match the price tags on the garments. Instead of focusing on the core group of women who are in an older age bracket (who will actually buy the garments instead of demanding PR samples or compensation for wearing the clothes), brands focus on kids and social media. Ten years ago, this was not the case. Clothes were made for grown-ups with real lives. People who wore pencil skirts to work. People who need cocktail dresses for various events. I guess the shift towards informality in society is also reflected in the casualness of our clothes nowadays.

Out of this show, my favorite looks were the tight black dress with the sheer netting detail on the shoulders and the little wrist-length gloves and the black suit jacket (very Chanel) with the velvet-looking pedal pushers. The collection even featured one of the fur stoles like what Kanye wore in a post from last month (but in brown, not grey). I hope you get the gist of the collection from the images I’ve added!

Rihanna for Vogue Paris

Every year the December issue of Vogue Paris is guest-edited. The reins are handed over to a specially selected fashion figure who gets to have a large say in the overall theme and direction of the issue. This year, they chose Rihanna. It makes sense given that Rihanna is no longer just a singer but a multi-hyphenate mogul. She shows a collection at fashion week, she has a make-up line, and she acts. Basically Rihanna is relevant in all facets of the entertainment industry which closely intersects with fashion. I haven’t seen inside the magazine yet but so far three covers have been revealed, shot by Juergen Teller, Inez & Vinoodh, and Jean-Paul Goude. I go between each one as my favorite so I really can’t decide which is my favorite. I like the styling best on the Juergen Teller shot but I think the Jean-Paul Goude one is the most striking. The Inez & Vinoodh one is so pretty but I also think it could be the cover of any magazine, not specifically Vogue Paris. I think the most VP feeling cover is the Jean Paul Goude. What’s your favorite?

by Juergen Teller
by Inez & Vinoodh
by Jean-Paul Goude

Weekly Words: 25th November 2017

This week has been overwhelmingly focused on Thanksgiving. At work, everyone was talking about how it was only a three day week and that they were excited for the long weekend. People were traveling far and wide and some were staying in the city. This year for Thanksgiving I stayed home and ate Chinese food with a friend. I am yet to actually experience a real American Thanksgiving with turkey et al. Maybe next year?

Working in fashion has led to Thanksgiving having a totally different meaning to me. Instead of thinking about a family gathering, I thought about the Black Friday sales. We spent the entire week prepping for the markdowns on what is one of the biggest shopping days of the year. The Christmas creep and lengthening of Cyber Monday into the entire week prior just show how colossal this event is. Black Friday is the one day of guaranteed discounts at almost all stores, and my internship was no different. It’s actually insane the amount that you can get off designer clothes and if I were to ever make a big purchase (a coat, shoes, a random item of clothing), I would definitely do it on this day. Most sites don’t even have exclusions. Wow.

I’m trying to show restraint and not go crazy with shopping, which has actually gone well thus far. I had initially planned to buy another fur coat from Zara but I decided that I didn’t really need it so didn’t get it. I did pick up an Anastasia Beverly Hills contour kit because they were 50% off and I have been wanting one since it came out a few years ago. Getting a $40 kit for only $20 is an amazing deal. The amount of markdowns that occur on Black Friday just make you wonder how much stores actually mark-up all of the merchandise for the rest of the season.

Instead of doing a traditional weekly words this week, I decided to include some of the things that I’d suggest purchasing over this holiday weekend. Most places have sales running until Monday night / Tuesday so there is still plenty of time to get things. The photos are clickable so they will take you to the store directly to shop. Enjoy!!

All under $100 with discount!

On a sadder note, Azzedine Alaia passed away last weekend. The well-loved and respected fashion designer was 82. I always knew Alaia because of Naomi Campbell, who fondly referred to him as her Papa. This Business of Fashion article tells you everything you need to know about the topic. Alaia was one of the greatest designers to ever create in the past 25 years and his presence will be sorely missed.

Movie Costumes as Wedding Attire

Up until about two or three years ago, the whole concept of a wedding was just not interesting to me. I was never a little girl who fantasised about the big white wedding with cake and 200+ guests. To be fair, I’m still not.

Things changed when I became hooked on Say Yes to the Dress, the TLC wedding dress show set in Kleinfeld Bridal in New York. The whole idea of finding this beautiful gown that makes the woman wearing it feel like a trillion bucks became so appealing to me. I decided I too wanted to say yes to the dress, or say I found the gown (there’s so many spin-offs now). However, a traditional big poufy dress doesn’t call out to me, nor does a sleek little mermaid silhouette with the embellished belt that seems to be oh-so-common nowadays. Don’t get me wrong, these often look amazing on people but I just can’t imagine myself ever having a wedding where a dress like this would be appropriate. If I ever get married, I want it to be a small affair and I need an outfit to suit. In 2014 I made a post about “non-traditional” bridal outfits and I still stand by what I said in that. (Olivia Palermo was the coolest bride of the past 10 years.)

I often find myself watching movies and seeing dresses that I think would look great on a wedding day, especially a low-key event. For that reason, I’ve decided to compile a list of some movie looks that I think could be modified or recreated for a wedding outfit. I do prefer the traditional white and neutral tones for a wedding look so if there’s anything in colour I’d more than likely modify it.

See some picks below:

This dress is one of my favourite Marilyn costumes of all time. I think the fabric is so sleek and the train adds such glamour. For a wedding, I can envision this dress recreated in a white silk, or even champagne.
One of Elizabeth Taylor’s most iconic costumes, this pleated white dress from Cat on a Hot Tin Roof would be perfect for a summer wedding. The dress swings as she walks meaning that it would look so good if you’re dancing.

019-gilda-theredlist
Rita Hayworth in Gilda is a dangerously sexy look. However, for a wedding I’d suggest closing up the leg slit a little (it is Angelina Jolie at the Oscars big) and of course, changing the color. I can imagine you’d walk with a wiggle wearing this.
Grace Kelly’s casual outfit (although nothing was casual about the way she dressed) in Rear Window could work if you substituted the green skirt for a white.
Michelle Pheiffer’s white skirt suit in Scarface would look fabulous, especially if you added a short veil under the hat.